Do You Need Social Media For Your Business? | Tim Ferriss

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Tim Ferriss explains whether or not you need social media for your business.

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About Tim Ferriss:
Tim Ferriss is one of Fast Company’s “Most Innovative Business People” and an early-stage tech investor/advisor in Uber, Facebook, Twitter, Shopify, Duolingo, Alibaba, and 50+ other companies. He is also the author of five #1 New York Times and Wall Street Journal bestsellers: The 4-Hour Workweek, The 4-Hour Body, The 4-Hour Chef, Tools of Titans and Tribe of Mentors. The Observer and other media have named him “the Oprah of audio” due to the influence of his podcast, The Tim Ferriss Show, which has exceeded 200 million downloads and been selected for “Best of iTunes” three years running.

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38 COMMENTS

  1. I was caught up in this until a couple of weeks ago..I thought me making video online meant I was being productive..when offline ..I wasnt working on my stuff ..so now im doing more feet to pavement get my work done so I dont get caught up in social media

  2. Wow, the most wisdom I've ever seen in less than 4 minutes… I still can't believe we live in an era that gives us access to such people from within our home though, best use of social media if you ask me 😀

  3. Trying to be present in all social media can really be exhausting. I think it's important to be present where your target audience is active. =)

  4. i started a little craft business, at first, to cope with depression, then people suggested me to open a facebook account (i used to have one but i closed because it was a source of anxiety), now i decided to open the account but i feel is not helping much to my little business since i dont have many friends or relatives to help with the sharing or the likes, and i think the lack of the likes affect how people see my brand, i actually think is working in an opposite way.

  5. How can I contact you to present an online business project? you might be interested in invest. cheers

  6. Thankyou so much for this really needed to hear it. Ive been confused with this conflict. Someone posted here that its the opposite advice that Gary Vaynerchuk gives I think there are so many paths a person can take to get to the same end goal but it depends on their personality and what they value most like in religion one person can find peace of mind by following a certain religion and someone else can find that same peace of mind with another faith. Maybe one personally type finds success by working long hectic hrs and being right in social media spotlight 24/7 and another finds it by turning inward maybe yoga and meditation in the morning then spending their time on creating an amazing product using the creativity they cultivated by turning inwards and eating healthy foods that fuel their body and mind. And maybe they connect with other personalities that do well with social media and get the most out of it to market your business. I look forward to learning more from you thanks again!

  7. If you see the difference between a business with social media and business without social media, the one with social media is always bringing more lead than the one without social media. But no one can gain the audiences overnight. Patience is a must. Great video!!😀👍

  8. I have no interest in being on social media, but would it not be beneficial to hire someone to run a social media account for us? We’re a service based company.

  9. This seems to be the complete opposite advice to Gary V. I'd add a caveat to your advice is that being obsessed with timelines and metrics and data can be just as useless on your time as being on social media can, that balance has to be somewhere in between. I think if you are a content creator then you prioritise social and can sell products(of less quality) to your following. If you are a business or selling services/products then you should prioritise your quality of that before spending time on social where your focus is what you sell, I don't think it needs to be all or nothing.

  10. Social Medis a double edged sword. I hope one day to scale my animation business past the point of needing to rely on social media.

  11. Thank you! I had left all but YouTube for social media and recently was told I MUST get back on FB. My gut churned and I have put much rethinking to this. I just chose lately to hold my ground on this and keep my self respect. Your video was exactly what I needed. Thank you so much!

  12. This is some of the best short advice for starting a business. My previous business had 20% referral rate and it made things 100x easier

  13. This is PERFECT timing for me. I've been debating this for a little while… I'm opting out, as I have for my personal life. I'll just keep focusing on insanely good service instead! Thank you, Tim!

  14. I feel like so much social media marketing advice is empty words—there are so many people posting everyday, doing all the things so commonly suggested and yet they get single digit impressions

  15. Social media provides both the visual and auditory experience for those who cannot take my fitness and dance classes. I have found that word-of-mouth from my participants have worked best for me enabling me to 'advertise' my work without heavily depending on FB or Instagram or Twitter. 'Likes' on FB do not provide me any crucial feedback on how to revamp or design my classes with a changing demographic.

  16. Absolutely. I've gotten caught up in trying to build a fanbase through followers and not followers through fanbase. I'm turning that around.

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