When Southern New Hampshire University’s Innovation Lab developed its College for America (CfA) program, they sought to redesign the college education model with working learners in mind. CfA delivers an innovative solution to the most pressing problems of cost, access and quality in higher education throughout the United States and around the world. College for America seeks to create a talent pipeline that addresses retention, succession and economic prosperity.
Using Salesforce, the university is tracking all of the student activity from the application process through graduation. CfA uses Knowledge articles and Live Agent live chat to support students when they have questions, creating cases to help solve their issues quickly and effectively. They have even begun development on an early-detection system for students who might be struggling with their assignments. With the help of Salesforce, Southern New Hampshire University is paving the way for students to learn the skills they need to advance their careers at record pace.
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